With a new cooperation, NeoGames "gains leading role" in Africa
A new agreement in Africa has been signed by BtoBet, a NeoGames affiliate, which the company claims meets its "own aspirations."
As part of the new agreement, BtoBet will cooperate with Santa Casa Global, a division of the Portuguese National Lottery, and Sojogo, the Mozambique lottery provider, to deliver its sportsbook service for both its online operators and retail network.
"We have discovered a sportsbook platform partner in BtoBet that fits our own aspirations and is focused on obtaining a leading role in its market," said Alcinda Santiago, general director of Sojogo.
Moti Malul, CEO of NeoGames, echoed Santiago's remarks when he said that BtoBet has "rich of knowledge" in developing sportsbook products, which will help SOJOGO provide its gamers with a sports betting experience.
NeoGames and Santa Casa have been working together in Portugal for more than ten years, and he said, "We are pleased to leverage this tight partnership into another market."
We think that Sojogo will be able to provide a tailored and localized experience to its players because of BtoBet's cutting-edge technology. Sojogo is on a quest to provide a premium betting experience in Mozambique.
BtoBet's managing director, Dima Reiderman, continued, "We are thrilled to work with Sojogo in Mozambique. The partnership provides yet another important endorsement of the benefits of BtoBet's cutting-edge sportsbook products.
"Sojogo has ambitious intentions to increase its market share in the area, and we look forward to assisting in the realization of those aspirations through the strength and adaptability of our premium betting offering."